One of the most common phrases I hear from skeptics and band-wagon-jumpers alike when it comes to ethical shopping and the way brand's produce is "how do you know?" 

How do you know the brand really knows who makes their products and what their waste/use ratio is and where their fabric is sourced? 

How can you trust a brand when they use the words "ethical" and "transparent" and "supply chain" in their bio but don't have other evidence to back up their claims?  I've worked with brands and shopped from brands in the past who claimed to be "USA made" or "sustainable" but, really, how can you trust what you read on a brand's website?